Code 143: The Blog

If 2025 was the year the world noticed Korean beauty once more, 2026 is the moment it redefines global beauty culture . From surges in exports to iconic reinvention, K‑beauty is no longer just a trend. It’s a strategic powerhouse  shaping how brands design, market, and innovate in skincare and makeup worldwide. 1. K‑Beauty Has Become a Business Powerhouse South Korea’s cosmetic export engine is one giant economic force. What started as a TikTok fascination has matured into a

Launching or growing a beauty brand is like crafting a masterpiece. You’ve got the products, the passion, and the vision. But how do you make sure your brand shines brightly in a crowded market? That’s where expert beauty brand marketing strategies come into play.

RE:AWAKEN was born from the ashes of creative burnout. The kind that leaves you questioning everything: your voice, your value, your vision. It’s what happens when you’ve given too much to the wrong things, said “yes” when you meant “hell no”, and tried to be palatable when you were meant to be powerful. But instead of staying stuck in the fog, I made art out of it. Strategy out of it. A story out of it.

Introduction In today’s digital-first world, having a strong online presence is crucial for businesses of all sizes. This is especially...

You’ve probably heard of “digital marketing,” but what exactly is it, and why does it matter for your small business? Let’s break it down!

Instagram prioritises Reels, authenticity, and niches. Use vertical videos, collabs, and engaging content for more reach and growth.